The Copy Department

Tone of voice

Your company’s personality – communicated in writing.

How you sound, the words you choose and how you put them together send a message about who you are and what you stand for. This is just as true for companies and brands as it is for people.

Having a distinct tone of voice matters, because it helps you stand out. And using that voice every time you communicate matters, because it helps build recognition and trust.

We’ll work with you to define your voice and help you to use it consistently across all communications, no matter who writes for your business.